• Core & Crown Offers
Promo 1
Clinical Scalp Health Evaluation
$97 Regularly $200 • HSA-eligible for many clients
A trichologist-led microscopic scalp evaluation to identify inflammation, buildup, circulation changes, and follicle environment issues contributing to shedding, thinning, flaking, or discomfort.
  • Microscopic scalp & follicle imaging
  • Clinical assessment of inflammation & buildup
  • Circulation + follicle environment review
  • Personalized scalp health recommendations & next-step plan
This evaluation is HSA-eligible for many clients. Please check with your individual plan for reimbursement details.
Promo 2
Nutrition & Wellness Coaching
4-month commitment
A 4-month, anti-inflammatory nutrition and integrative wellness coaching program designed to calm the nervous system, reduce inflammation, and support hair, hormone, and metabolic health with structure and accountability.
  • 1:1 integrative nutrition & wellness coaching sessions
  • Anti-inflammatory nutrition framework, meal structure & habit layering
  • Movement & nervous system regulation strategies tailored to your stress load
  • Additional months of 1:1 coaching available at a discounted rate
Ideal if you’re ready for more than a “quick reset” and want guidance, education, and accountability to shift how your body is functioning from the inside out—without an extreme program or crash approach.
Promo 3
Hair Replacement Transformation Plan
$149 Regularly $300 • HSA-eligible evaluation
A comprehensive hair loss and replacement candidacy evaluation for clients exploring nonsurgical hair systems. This session maps coverage needs, evaluates system options, and outlines a realistic transformation plan from first application to long-term maintenance.
  • System type determination (Hairdreams, integration systems, full vs. partial coverage)
  • Coverage, density, texture, and attachment method planning
  • Timeline, maintenance schedule, and cost outline for your transformation
This assessment is HSA-eligible for many clients. Please confirm eligibility with your individual plan.
Promo 4
Core to Crown: 4-Month Integrated Transformation
Price quoted at consultation
A 4-month, all-inclusive, root-cause hair and health program combining trichology, CRLab protocols, epigenetic testing, anti-inflammatory nutrition, laser therapy, and movement for women ready for a full transformation—not just a quick fix.
  • Weekly coaching with personalized anti-inflammatory nutrition & movement planning
  • Full CRLab clinical scalp therapy series and epigenetic hair scan with interpretation
  • Supplement strategy (supplements purchased separately) and lifestyle coaching
  • 90-day laser protocol with 20 total treatments (2x/week for 8 weeks, then 1x/week for 4 weeks)
  • Additional months of 1:1 coaching available at a discounted rate

We’ve Evolved....

Introducing Core and Crown Collective

For years, you’ve known us as AMG Hair Design and AMG Pilates Co. — names rooted in transformation, healing, and personal care.

As our offerings and mission have evolved, so has our identity. We're now proud to be Core and Crown Collective — a unified space where scalp science, restorative movement, and holistic nourishment meet.

What’s New — And What’s Staying the Same

  • New name: Core and Crown Collective
  • Same space: 300 Boardwalk Drive #1B, Fort Collins, CO
  • Same services: Hair restoration, Pilates, nutrition, scalp health, and more
  • Same provider: Amy Gray (and still full of heart)
  • Expanded mission: Whole-body alignment, inside and out

This rebrand isn’t just about a new name — it’s about unifying everything we do to help you feel whole, radiant, and well. Thank you for growing with us.

About Amy Gray

Amy Gray is a Trichologist, Certified Nutrition Coach, NASM-Certified Personal Trainer, and Balanced Body Pilates Instructor — and the visionary founder of Core and Crown Collective.

With decades of clinical and movement-based experience, Amy bridges the science of wellness with intuitive, restorative care. Her approach is deeply rooted in uncovering the core causes of imbalance — whether physical, emotional, or energetic — and guiding clients toward alignment from the inside out. Amy’s work goes beyond traditional protocols. She weaves together scalp health, hair restoration, inflammation management, hormone support, and corrective movement to deliver individualized care that feels both clinical and deeply human. At Core and Crown, she creates a space for clients to reconnect with themselves, restore vitality, and feel at home in their body again.

Our Services

Hair Restoration

Trichology-based solutions for thinning hair, alopecia, and scalp health — including epigenetic analysis and non-surgical hair replacement options.

Pilates & CoreAlign

Personalized movement therapy to improve posture, alignment, and core strength — rooted in science, designed for every body.

Nutrition Coaching

Macro-based, anti-inflammatory plans customized for hormone balance, gut health, and sustainable transformation.

Hair Replacement Solutions

Whether you’re experiencing thinning hair, alopecia, or total hair loss, Core and Crown Collective offers discreet, non-surgical hair replacement systems tailored to your unique needs — with comfort, realism, and confidence in mind.

We proudly partner with CRLab , an international leader in trichological hair prosthetics, to deliver breathable, medical-grade solutions. Each system is custom-fitted, cut, and colored to blend seamlessly into your lifestyle — and your scalp.

Paired with our scalp detox protocols, integration maintenance, and private service environment, our approach goes beyond appearance — restoring not just your hair, but your sense of self.

Signature Programs

Core to Crown

A 90-day integrative journey combining trichology, nutrition, and movement to help you realign from within — ideal for those ready for lasting transformation.

Scalp Reset

A focused 4-week protocol to detox the scalp, reduce inflammation, and support healthy regrowth — powered by trichology and epigenetic insight.

Strong Core, Aligned Body

A restorative movement program using Pilates and CoreAlign to improve posture, rebuild strength, and support pain-free functional movement.

What Our Clients Are Saying

“I loved my experience at Core and Crown Co!! Amy is a ball of energy and knowledge!! My new system looks and feels so natural. She worked so hard to make sure I was happy. If you’re skeptical, don’t be. I feel the best I’ve felt in a loooong time.”

– Joanette J

“Amy is thorough and her laser services calmed down my scalp irritation and itching immensely. I always felt valued in her shop. I watched others leave with amazing hair results too.”

– Jen N

“Amy is amazing! She took extra care of me during my breast cancer treatment. She helped me choose a beautiful, affordable wig and even prayed with me. Her heart and mission are unmatched.”

– Deanna K